The Price is Wrong
Understanding What Makes a Price Seem Fair and the True Cost of Unfair Pricing
Fair pricing is an issue that affects us all, whether we're consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline impact our everyday lives.
Specificaties
| ISBN/EAN | 9780470139097 |
| Auteur | Sarah Maxwell |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 256 |
| Lengte | |
| Breedte |