The Pirate Inside
Building a Challenger Brand Culture Within Yourself and Your Organization
Adam Morgan follows bestseller 'Eating the Big Fish' with a close up of the kind of person it takes to challenge established brands.
Specificaties
ISBN/EAN | 9780470860823 |
Auteur | Adam (eatbigfish) Morgan |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 352 |
Lengte | 236.0 mm |
Breedte | 167.0 mm |