The Life and Teams of Johnny F. Bassett

Maverick Entrepreneur of North American Sports

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One of the most influential sportsmen of the late 20th century, Johnny F. Bassett's marketing wizardry belied his impact on professional hockey and football. Drawing on archival research and interviews with Bassett's contemporaries, this comprehensive biography chronicles his life in and around professional sports.

Specificaties
ISBN/EAN 9781476684321
Auteur Crawford, Denis M.
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Paperback / gebrocheerd
Pagina's 244
Lengte
Breedte

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