The Handbook of Personalized Persuasion
Theory and Application
The Handbook of Personalized Persuasion provides the most comprehensive and state-of-the-art review of the expansive literature on personalized messaging in persuasion.
Specificaties
ISBN/EAN | 9781032461953 |
Auteur | Richard E. Petty |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 490 |
Lengte | |
Breedte |