The Direct to Consumer Playbook

The Stories and Strategies of the Brands that Wrote the DTC Rules

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Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.

Specificaties
ISBN/EAN 9781398605428
Auteur Mike Stevens
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Paperback / gebrocheerd
Pagina's 224
Lengte
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