Strategic Writing
Multimedia Writing for Public Relations, Advertising and More
This practical, multidisciplinary text teaches public relations and media writing with concise instructions for more than 40 types of documents. An essential and adaptable textbook for undergraduate courses in public relations, advertising and strategic communication writing, it is ideally suited for online courses.
Specificaties
ISBN/EAN | 9780367895402 |
Auteur | Marsh, Charles (University of Kansas, USA) |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 378 |
Lengte | |
Breedte |