Strategic Retail Management
Text and International Cases
The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated.
Specificaties
ISBN/EAN | 9783658101824 |
Auteur | Zentes, Joachim |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 468 |
Lengte | 240.0 mm |
Breedte | 168.0 mm |