REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
Jack Trout's timely follow up to his landmark work, Positioning!
Specificaties
ISBN/EAN | 9780071635592 |
Auteur | Jack Trout |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 224 |
Lengte | 235.0 mm |
Breedte | 152.0 mm |