Planning and Managing Public Relations Campaigns
A Strategic Approach
A definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.
Specificaties
| ISBN/EAN | 9781789663204 |
| Auteur | Anne Gregory |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 352 |
| Lengte | |
| Breedte |