Marketing Accountability for Marketing and Non-Marketing Outcomes
Review of Marketing Research pushes the boundaries of marketing—broadening the marketing concept to make the world a better place.
Specificaties
| ISBN/EAN | 9781838675646 |
| Auteur | Kumar, V. (Indian School of Business, India) |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 360 |
| Lengte | |
| Breedte |