Designing Effective Health Messages
Brings the perspective of advertisers to the broader health communication world. The book gives straightforward overviews of relevant health communication theories, a discussion of principles of visual communication, and guidelines for plain language and clear communication.
Specificaties
ISBN/EAN | 9781524932947 |
Auteur | Love, Brad |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 277 |
Lengte | |
Breedte |