Celebrity Influence
Politics, Persuasion, and Issue-Based Advocacy
Why should we listen to celebrities like Bono or Angelina Jolie when they endorse a politician or take a position on an issue? Do we listen to them? In this book Mark Harvey takes a close look into the phenomenon of celebrity advocacy in an attempt to determine the nature of celebrity influence, and the source and extent of its power.
Specificaties
ISBN/EAN | 9780700624980 |
Auteur | Mark Harvey |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 272 |
Lengte | |
Breedte |